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Hello Reader, Before we start counting the votes, let's take a peek at the role of media in driving India's election narrative during the poll phases from our latest report, "How Indian Media is Shaping the 2024 Election Narrative," powered by Arkreach's advanced analytics. Key Highlights Volume of Coverage: PM Narendra Modi: Dominated the media landscape with 13,848 articles, an 82% increase compared to Rahul Gandhi's 7,616 articles. This surge can be attributed to Modi’s incumbent status...
Hello Reader, Ready to unlock the full potential of your PR strategy with AI? At Arkreach, our advanced AI-powered modules empower you with precision targeting and unparalleled insights. Here’s how we help you stay ahead: Tailored Media Planning: Build precision-targeted media outreach lists with demographic and psychographic insights to ensure your brand connects with the right audience. Contextual Sentiment Analysis: Our AI supercharged module allows you to identify nuanced sentiments...
Hello Reader, We’re thrilled to unveil a game-changer in PR analytics: Arkreach’s AI-powered Contextual Sentiment Analysis. This has been developed with a Large Language Model (LLM), custom-trained on a corpus of 60 million articles in 50 languages. Contextual Sentiment with Precision Gone are the days of broad article-level sentiment metrics. Arkreach now enables you to drill down into the specific sentiments associated with key entities mentioned in the article like brand mentions, product...